Great Tips For Finding What To Blog About

If you want to plan ahead
Finding what to blog about and
Stop worrying about
What to come up with for your next post

If this is the case then you need to follow below
My brainstormed, well researched guide
I am going to show you how to write
What your audience are searching for

Everyone planning to start a blog
Thinks first on how to come up with blog posts ideas
Sometimes they don’t want to start
Because they are afraid of running out of ideas to write about

I know how you feel
When I started this blog
I was exactly like you
Thinking about what I should write about
Which can fascinate my audience

I started with one blog post and
I got stuck wasting time doing nothing
As I did not have any idea what to
Write next on my blog

Then I realized that
I have to create a strategy
That makes me laser focused on
What my audience really want to read

Plus you want to make sure that
You have enough ideas to keep you busy

Anyway I will tackle the following list below
As shown in table of contents

Look for the highlighted in yellow notes
To realize how each point brings for you
Something to blog about

How to Plan for What to Write About in Your Blog

Speak about your Passion

While it is very hard for you
To write about what other’s like
We are all created by default to show
Our own interests to others
While we can still feel what they like

We cannot force ourselves to be Interested
On something we have never liked before

What fascinates others in a well known niche
That really makes money like Weight Loss

It does not mean that it will interest you and
You should pursue that niche

There is nothing wrong
About writing on what really interests you

What interests you definitely should be
Interesting to others around you
Unless it is not nerd

If what you really like falls
Under those niches below
How to make money
Health and Fitness
Personal finance
Beauty and fashion
Relationships and personal development
Lifestyle like survival, gardening, Women’s lifestyle..etc.

The list above covers
Health, wealth and relationships
These are universal interests for
All People around the world

If you have an interest in
One or more of the above
It can be very easy to attract audience

The only challenge you will face is
To create a broad or very specific niche

For example under Fitness
You can go with Yoga
This is a broad niche

While under Yoga there are
Materials, books and techniques
Those are sub niches

There is nothing wrong
If you go with a broad niche and
Then based on your audience interaction
You can decide which sub-niche you want to tackle

Now again how pursuing your passion can be eclectic in your writing
Well, let me use a niche like gardening as an example

You have a passion and knowledge about Gardening
Now What to do with that

Break down all the elements adhering to your gardening niche
Like Sun, Moon, Light, Seasons, Water, Air, Wind
Soil, Fertilizers, Seeds, Pot, Planters and Containers
Then analyze them with W questions (What, How, When, Where and Who)
Also Mix two or more elements together and repeat the W questions

 

These are just what I thought on top of my head
It took me a minute to come up with the above list
I did not use my best friend Google

You can use each gardening element to create
Not few blog posts but a complete book

Seriously, for example for the Soil
You can write about
What type of soil to use
How to know the right type of Soil
Where to buy the best Soil or fertilizers

Now think about combing
Two or more elements together and
Come up with questions
How can Sun affect your Soil
When to Water your plant during different Seasons

Remember I am not into gardening
So please don’t pick up on me

What People Ask You For Advice

It works most of the ways based on your degree or education
If you are someone like me
who works in informational technology (aka IT) job
People will ask you to fix their laptops
Not a nice experience especially you will do it for free

But while they are always asking you to fix something
Most probably they will come to you seeking advice
Like best laptop to buy,
Difference between 2 different phones or
Should I buy Android or iPhone phone

If your education or current job is really a passion
Unless not having any other craving passion
Then use it to build your blog about it

 

I found it difficult to pursue a blog about technology
Because I love internet marketing

What Do You Like to Read About

I read books about internet marketing more than technology
I may fail to be something remarkable
But at least, it turned out that although
I would really like to make money blogging
I found deep inside that making money is not my first desire

I love to try everything new
When it comes to online marketing
The idea of seeing something working for you
Can really be measured by making money out of it

It took me a while reading different books
Until I realized by analyzing my reading trend

Look at the last 5 books which you read
If they are all into one subject
Then you must have a passion about it

How to find topics to write about
Find popular ebook on Amazon
Go through its table of contents
Take blog ideas from each chapter

 

I found that I would read any book for
Seth Godin or Dan Kennedy (the later created a NO B. S. series)

Although they teach the core of marketing
Where they managed to write in a style that really
Makes any internet gurus learn from their teachings

Think About Your Target Audience

Think about whom you want to speak to
Whom you want to teach
If you read this advice that says
You must create a Persona
I never gave it attention

Until I had this incident (written below) that made me
A deep believer in creating my Persona

First what is a persona
When you write anything on the internet
You must be thinking about someone like you
Reading and understanding your words

What if nobody understands what you write
You either think that they are all stupid or
You have to write it in a level of details that
Makes your target readers understand most of your writings

You start to create a fictional user or group of users
Who if possible give him/her a name (in case of thinking about one user)
That has a level of education (completed high school or college ..etc)

Works in a certain job and has an issue
Which you are writing about
Like how to do basic troubleshooting for laptops

Now what made me believe in creating persona
I thought of creating Persona as a useless advice

Until a family member asked me to check on
Her laptop as it was very slow

I started checking all unused programs
I asked her if she knows how to uninstall programs
She did not know so I explained the term and
I uninstalled few unused programs

Then I found 20 GB of old movies and
Another 50 GB of music she was not interested to keep
Then she asked me why I deleted them like that and
I did not use the uninstall programs to safely remove them

I did not have the persona on mind yet
While thinking about my level of details for explaining things
I will never go in details to a certain level like that

If I am writing about Technology
Let’s say how to boost your laptop performance and speed
I will never think to explain
The difference between programs and files
I would never be interested on targeting those people

I am very patient to teach people around me what I know
If someone does not understand what I am saying
It makes me challenged to use my words to break down
The technicality into something anyone can understand

Problem is that targeting very basic beginners
In niches like Technology or How to do things
Makes you obliged to go with Videos
Multiple series of videos to show them
As if they are sitting with you

That’s what I learned from the above experience
I am writing how to do technical things
I would rather create videos on YouTube
Which I was not comfortable doing it but I finally did it

I decided to have my Persona as an advanced beginner
I can never imagine that I could write a version of
How to build a blog for someone who does not know
How to use a computer at all

The level of details for your target audience dictate what you should blog about The level of details for your target audience dictate what you should blog about Click To Tweet

Use Google Suggestions

Google suggestions also known as Google Autocomplete
Don’t ever take this lightly
You have Goldmine here
Google suggested searches
Maybe you need to combine it with
Searches related to which shows at
The bottom of your search result
Google search related to

Combine it with People also ask for
Don’t tell me you will not get great ideas
What to blog about
Google People also ask for

Plus switch to Google images
As per the screenshot below
You will spot many blog posts ideas
Use Google Image to generate blog posts ideas

You have “Google Suggestions”, “People also ask for”,
“Searches related to” and “Google Images”

 

Believe in yourself and come up
With your own technique
Nobody will be able to teach you
How to be innovative, it is an iterative process
That only gets improved if you don’t give up and
Keep exploring new things in blogging

Use Google Keywords Planner

Keywords planner is part of Google AdWords
You don’t need to advertise on Adwords
To be able to use Keywords planner

With this tool, you will get up to 800 keywords Sorted by monthly searches
These numbers are not accurate
Anyway it doesn’t matter as you are looking for ideas
At least look for keywords with high searches
As you don’t want to build ideas on something people don’t search about

Sort by average monthly searches to
Collect keywords for your blog posts ideas for
Search volume greater than 1000 searches a month

Use Google Analytics

I always imagine Google Analytics as
My best friend whom I go to when I am down
Before using Google Analytics
I thought I would expect to see
Traffic coming to my pages
Based on my own imagination
For blog posts I expected that
It would impress with visitors

I found blog posts that I wrote recklessly
Getting more visitors, I realized that
My audience have passion in certain area

To find which blog posts are getting
The most of your audience attention
Just go to Behavior, Site Content then All Pages

Not only that but also sometimes
You find keywords searched and
Irrelevant blog posts are served
Which can trigger the necessity to
Fill in the gaps by writing contents for these keywords

To find which new blog posts to create
Based on search terms or Keywords
Just go to Behavior, Site Search then Search Terms

Use Google Analytics to find missing searches

Google Trends is very useful
Make sure you select United states
Write keyword(s) and look at the bottom
You will see a list of related queries
Use Google Trends to find keyword ideas

For example, I put “Affiliate Marketing”
I found two searches that triggered
Great blog posts ideas
I found “How affiliate marketing works”
With 400% increase of searches and
“Is affiliate marketing worth it” with 300%

There are people here that look like
They tried blogging or any sort of
Making money online through affiliate marketing
But with no luck so they became desperate to know
The right way of building an online blogging business

You can build an email list at the end of a blog post
That answers every single question
About affiliate marketing and if it is worth doing it

The email list will build a trust with those people
Who are hunger of learning the right way to do
Affiliate marketing (advice don’t promote anything to them)
Focus on building trust with those people
Through only pure knowledge that you can provide to them

One more funny thing for you to check
Switch United states to Worldwide
For the term “Affiliate Marketing”
Almost it did not change

While for another term like
“Start your own blog” with United States
You will find one term which is
“How to start your own blog”
While with Worldwide you will get
“How to start your own blog for free”

This proves one thing

Always consider to check trends
For your target keywords and sort
Your effort to write on the rising trends

Use Quora Top Asked Questions

This question itself is asked so many times on Quora
Unfortunately Quora as site based on
People asking any type of questions

They don’t have the feature to categorize
Top asked questions based on topics

You have to search Quora for
Top asked questions and keep reading
You will get the sense of what makes
Few questions as very top voted

I will give you an example
For blogging about blogging
It is not about how to start a blog

It is about what is needed to grow a web startup’s
User-base from zero to one million?

The above question will always get tons of
People to always keep asking and they will never
Get fulfilled of their thirsty to read more answers to it

You know why? because if you have
Your own blog and still makes no or very little money
Then you start doubting what could be wrong

My point is that the cornerstone of any niche
It is about finding the hidden questions in that niche

 

You can only find it by checking Quora, Reddit or even yahoo answers
My caveat for Reddit
Because inserting hyperlinks is completely prohibited
This means when you see an advice
It is coming from someone who really cares

Find Tools to Ask and Collect Questions

FaqFox can help you generate questions by analyzing competitors’ blogs

Just type a keyword in one text field and
The sites you would like to check in the next text field
It will scrap them for all questions related to this keyword

Remember nothing wrong with collecting
All questions famous blogs in your niche already asked
You answer them from different angles

 

AnswerThePublic is very similar
It only expects from you to type your keyword
It will generate hundreds of questions
See if those questions trigger any idea to build a blog post about

I always challenge myself to take few questions
From AnswerThePublic that I feel
It would resonate with my audience

Answer the public questions generation process

Just search on Google for forums in your niche by typing

Keyword + inurl:”/forums/”
Keyword + “discussion board”
Keyword + inurl:”showtopic.php”

Usually you will find sticky posts
Where due to their popularity
Forums’ owners decided to keep them on top

You will find answers to so many
How to questions better than
The top 10 on Google

 

Here is a trick which I found recently
I noticed few members in internet marketing called WarriorForum
Those members have thousands of post reply
One of these members was discussing his way of getting traffic by sharing his Google Analytics account
Obviously some of his traffic are coming from the forum itself

This means that if you follow members with high numbers of replies
You can collect a very good number of blog post ideas
Also if you add your own comment
Definitely you will get traffic (although this post is not about getting traffic but I just wanted to list this traffic trick here)

Use Pinterest

Pinterest is a hybrid type
Unique social media tool combined with Search engine one

You can type your keyword
Pinterest will display best pins
According to its algorithm

Go there and collect ideas
It is unique because its search engine is
Different than Google

I collected so many ideas before
Where I thought I had enough data and knowledge
When searching Google only but I find that
By using Pinterest, I find more ideas completely not shown on Google

Create a board to save any pin
Where you feel like it is sparkling a new idea for you
Practice using Pinterest as a user and you will get many ideas

Use YouTube Videos

YouTube is the second best search engine after Google itself (a fact)
To get the most out of it
Just type your keyword

Be patient and listen to the top videos
Especially If you are writing a list post

You can collect the best lists from Google
Then switch to Pinterest
Then listen to YouTube videos

 

You will be surprised to HEAR
Lists that are completely new

Use Your Competitors’ Best Content

Analyze Social Media sites
Using Buzzsumo to investigate
What makes a specific blog post goes viral
Or analyze domain names from your competitors
To see which blog posts resonate with people

You can also use SEMrush to see
How your competitors are ranking and
What they are ranking for

Find gaps in your competitor’s blog post
That is showing on Google first page top 10 results
Write something that is not only better but the best

Write reviews on Books, Products or Courses

So many books I buy and read just because
I got a recommendations from well known bloggers

Books are covering all niches
You can find a great book to read
Come up with summary that fits in a blog post or
Take set of ideas from all chapters

Remember with Amazon books above
You don’t actually read the book
You just skim through the table of contents

Be honest if you used/read the recommended book or
Tried this product or that course otherwise
Readers can tell if your review is honest or just
A fake review to earn affiliate commissions

Create Lots of Beginners Guide

Beginners guide is very useful when building trust with your audience
Although it takes time to build one
But they see you as an expert

The challenge when creating a beginners guide
How do you know if you are really targeting beginners

When thinking about writing beginners guide
I always check the “How To” in Quora
View the answers and see which ones Is getting more votes

Create Ultimate Guides

Ultimate guide focuses mainly on covering the niche itself
I encourage you to create at least one ultimate guide in your niche
Start with this ultimate guide and then
Add to it separate details as links to new or existing blog posts

You can publish your ultimate guide
Then add to it more contents later
If you hold on publishing your ultimate guide until you make it thorough
I am afraid you will never publish it

Create How to Blog Posts

How To works well with Ultimate Guide
Like peas and carrots

Don’t create “How To” if your ideas are not in order
This can be a List type blog post
Also videos are best tool to illustrate the “How To”
Don’t be afraid to take videos for yourself

 

If you still not comfortable then you can screencast your text and use free text to speech software to read the contents which you want to say

Create Why blog posts

I remember my 3 years old son
Saying WHY to everything

When I think about it
I realized that the “WHY” question creates
Challenging environment for me in my brain
It makes me eager to answer this question honestly
I will tell you a secret
I have so many WHY questions that
I am still having them as a draft copies to create blog posts from

I use Trello or SimpleNote on my iPhone, also available for Android users to collect reasons
I find reasonable to my WHY questions
Never accept unreasonable answers to any why question

Create Lists Blog Posts

Lists blog posts are irresistible for anyone not to click on
It acts like a title bait
I cannot resist seeing “38 tips to” or any number

You can collect other lists from different blogs to come up with a longer list
I always strive to think about adding my own list ideas

 

Don’t ever add the number in the link URL
As you may go and edit your list post and add new items to it

Conclusion

All the ideas above work great if you are
Kind of stuck not writing anything for a week or more

This is a sign that you finished your last blog post and
Wondering what to write next

Remember you don’t have to follow it to the tee
At least cover what your audience want to read about

Also by experience, you will never be able to write
A Perfect blog post from the first round
There is lot of room to come back again and edit
Nothing is wrong about it

Great Tips For Finding What To Blog About

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